Weed Control: What stays the same, what changes: Business Model Innovation in Farming

Weed Control: What stays the same, what changes: Business Model Innovation in Farming

Weed control is an essential task for farmers and cultivators, dating back to ancient times. In the past, weed control was done manually, which was labor-intensive and time-consuming. Later, herbicides provided a new tool for farmers to control weeds more efficiently. However, with the rise of concerns over the environmental impact of herbicides, a new innovation has emerged: robots designed…

The missing part for business model innovation: The process
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The missing part for business model innovation: The process

Recently, I had an intensive discussion with David Siegel who just moved to Zurich. His big idea is business agility and he is so right since the missing part in business model innovation is the process moving from your current business model to a better future. He calls it business agility. We at fluidminds use Rethinking business and Entrepreneurial Design…

Innovation is about being different
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Innovation is about being different

What is innovation? Innovation is a strange beast. Most people say innovation is about new technology or bringing new things to the market. Some might think of better processes. Schumpeter went further and defined it as “The introduction of new goods (…), new methods of production (…), the opening of new markets (…), the conquest of new sources of supply …

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It’s not the price, stupid. It is the value (proposition)

Concentrate less on the product and more on the value you create for your customers. The customers care for the value proposition and how you fulfill it. And of course, the product is important but all other building blocks help to fulfill the value proposition as well.

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What business are you in? Business models as social constructs

“What business are you in?” sounds like a simple question. But it’s not. How you define your business determines which direction your firm can go. Based on your answer, you define and limit your strategic options. In a company, the business model is defined by a dominant group of people. They have a common understanding of what business they are…

Open Innovation: Does it work?
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Open Innovation: Does it work?

Open innovation is a big trend today in innovation management. Where are its strengths and limitations? A discussion with Atizo. Today, I had a long chat with Isabel Steiner and Sabine Hofer from Atizo, an entrepreneurial platform for open innovation. Atizo is a platform where companies can post a question to a crowd to get more and better solutions. This is called open innovation…