Rethinking your industry logic: Cross Industry Business Model Innovation
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Rethinking your industry logic: Cross Industry Business Model Innovation

’Our industry is unique and should not be compared with other industries!’ This is a common phrase I have heard countless times throughout my consulting career. But is it true? Strangely enough the most successful companies become prosperous not by excluding comparisons, but by leveraging other industries success factors and applying them in a new context. Many other companies that innovated…