Innovation is about being different
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Innovation is about being different

What is innovation? Innovation is a strange beast. Most people say innovation is about new technology or bringing new things to the market. Some might think of better processes. Schumpeter went further and defined it as “The introduction of new goods (…), new methods of production (…), the opening of new markets (…), the conquest of new sources of supply …

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The strange business model of airlines

The airline business is a strange business and in desperate need for business model innovation. On the one hand, more people fly than ever to prices lower than ever. IATA, the industry body, states that the real cost of travel has fallen in the last 40 years by about 60% and the number of travelers increased tenfold. Air freight has…