The Pitfalls of Short-Term Thinking in Agile Project Management: Aligning Projects with Long-Term Business Models
In a current strategy project, the firm follows a Scrum framework for project management. However, I have noticed a concerning trend regarding the product owner’s approach. The product owner solely focuses on tasks that align with the web analytics data, prioritizing only what people are currently searching for. Unfortunately, this short-term mindset jeopardizes the long-term strategy. By neglecting the broader…