Innovation is about being different
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Innovation is about being different

What is innovation? Innovation is a strange beast. Most people say innovation is about new technology or bringing new things to the market. Some might think of better processes. Schumpeter went further and defined it as “The introduction of new goods (…), new methods of production (…), the opening of new markets (…), the conquest of new sources of supply …

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Business Model Innovation and Story Telling: How to get the story right!

Framing the business model so it can be quickly but well understood by others is core. So, how do we do it? By Paul Hobcraft You have come to end of a fairly long week. You have finally finished your Business Model Canvas. Finally you have a working hypothesis of something that is going to challenge some of the existing…

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The abundance of choice. A call for a fresh value proposition: The need for the right choice.

Ever since we have the Internet everything is abundant. So many information at your fingertip, billions of webpages, millions of articles on Wikipedia, millions of articles at Amazon and other hundred of thousands of specialized ecommerce shops with even more articles. But is more choice always better? Abundance of choice is today the norm. That is due to the Internet. A physical…

Business Model Innovation in the EU and beyond

Business Model Thinking is coming more and more mainstream. On Friday, I was at a workshop sponsored by the EU commission on Business Model Innovation and Policy Making. Here are my takeaways. Business Model Innovation on the top of the agenda for policy makers I’m very happy that the topic we started more than 15 years ago will be part…

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Knowing the Value within your Business Model is vital

Knowing where to start in designing a business model or simply just even trying to describe it to others can be difficult. You need to explain its value. The great advantage of explaining this through a business model canvas that looks for value constantly does help. This a guest post by Paul Hobcraft, an Agility Innovation Specialist. fluidminds approach to exploring…

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The strange business model of airlines

The airline business is a strange business and in desperate need for business model innovation. On the one hand, more people fly than ever to prices lower than ever. IATA, the industry body, states that the real cost of travel has fallen in the last 40 years by about 60% and the number of travelers increased tenfold. Air freight has…